Master´s Degree in Digital Marketing with AI
Study 100% online, at your own pace, and develop the digital marketing, artificial intelligence and data-driven strategy skills needed to create effective campaigns, optimize online performance and prepare for new opportunities in today’s global digital job market.
Master’s Degree in Digital Marketing with AI
The Master’s Degree in Digital Marketing with AI is designed for students, professionals, entrepreneurs and future digital marketing specialists who want to understand how artificial intelligence is transforming the way brands attract, engage and convert customers online. In today’s digital economy, companies need professionals capable of combining marketing strategy, data analysis, automation and AI-powered tools to improve performance and make smarter decisions.
This master’s degree offers a comprehensive academic pathway through the key areas of digital marketing, artificial intelligence, content strategy, SEO, paid media, social media, automation, analytics, customer experience and conversion optimization. The program is structured to help students understand how digital campaigns are planned, executed and improved across different online channels.
Throughout the program, students will develop a broader perspective on modern marketing and strengthen their ability to analyze audiences, design digital strategies, optimize campaigns and identify growth opportunities in competitive markets. The master’s degree is especially suitable for learners who want to improve their professional profile, work in digital marketing departments, manage online projects or prepare for new opportunities in the global digital job market.
With a career-oriented approach, the program connects marketing knowledge with the practical impact of artificial intelligence. Students will explore how AI-powered tools can support content creation, customer segmentation, campaign optimization, data interpretation, personalization, reporting and strategic decision-making in digital business environments.
The program is delivered 100% online and allows students to study at their own pace, with immediate access after enrollment and a one-time payment with no monthly renewal fees. After successful completion, students receive an international diploma and transcript of grades. The program also includes academic endorsement as part of its international training framework.
01
Content Marketing, Copywriting, and Generative AI
03
Ethics, Data Privacy, and Final AI Marketing Project
05
Marketing Analytics, Automation, and Conversion Optimization
07
Social Media Marketing and AI-Enhanced Campaigns
02
Digital Marketing Strategy and Customer Journey
04
Introduction to Digital Marketing and Artificial Intelligence
06
SEO, SEM, and AI-Powered Search Marketing
